About
About staXscale
Our vision
Our vision is to redefine what scaling feels like – empowering every creator, team, and enterprise to build fearlessly on a hosting platform that evolves as fast as they do, blending cutting-edge technology with human insight to fuel unstoppable growth.
Our mission
We provide cutting-edge cloud hosting that’s fast, reliable, and built for the future. Our mission is to give every client (from solopreneurs to enterprise brands) a clear, powerful, and AI-ready platform they can trust to scale without limits.
Why we built staXscale
(for everyone who’s ever been left hanging)
So, we built the company we wished had existed all along. One run by veteran operators who care more than they probably should. One where quality wins over profit, where empathy is the policy, not the exception.
Every decision we make (from using premium Google Cloud infrastructure to investing in expert-trained support) is about reliability, transparency, and respect. Because if your site is down, we take it personally.
staXscale isn’t another “move fast and exit” startup comprised of recent ivy league college grads looking for prestige and a buck. We’re veteran builders who have lived the pain, fixed the outages, and paid the price when others didn’t care enough to.
Now, we’re redefining what scaling feels like – empowering every creator, team, and enterprise to build fearlessly on a platform that evolves as quickly as they do.
staXscale Founding Team
We’re obsessed with helping your business to scale.

Ben Rosales
Founder, CEO
I build for the people who build the future.
My career has been defined by the intersection of high-growth infrastructure and the communities that power it. From being recruited into the corporate ranks of Kroger and Apple to co-founding an independent brokerage and a national media network, I’ve spent two decades navigating the friction between rapid scaling and operational stability.
As the Founder of The American Genius, I grew a digital news ecosystem to 20 million annual readers – an experience that solidified my obsession with uptime, reliability, and the invisible architecture that keeps a brand alive under any pressure.
I’ve been in the room for the pivot points of modern tech, from the earliest days of the Austin startup scene to the launch of platforms that redefined global communication. My work has been recognized by the Austin American-Statesman, the Inman Innovator Awards, and through multiple tenures as a speaker and official mentor at SXSW Interactive.
At staXscale, I’ve traded the “move fast and break things” ethos for a higher standard – scale systems, not chaos. We provide the technical rigor and global visibility required for founders to grow fearlessly, backed by a team that treats your infrastructure with the same intensity I’ve brought to every venture I’ve built.

Caleb Clavin
Infrastructure Architect
Before staXscale, I led operations for tech companies and online communities serving thousands. That front-line experience taught me how fragile growth becomes when systems underperform — slow or unstable platforms don’t just break; they break your momentum.
Now, I build with one goal: create foundations that remove friction, scale effortlessly, and empower our clients to grow fearlessly. Because when your infrastructure is strong, everything else moves faster.

Lani Rosales
Chief of Staff
As Chief of Staff, I help turn big ideas into real progress – keeping our team aligned, energized, and moving forward together. I’m part operator, part strategist, and part culture-builder, making sure we grow fast and stay grounded.
Before joining staXscale, I led operations and special projects at The American Genius, founded Austin Digital Jobs & Remote Digital Jobs (two thriving digital communities with over 100K members), and co-created BASHH, a long-running Austin networking event that still brings people together every month.
I care deeply about building teams that work with clarity, kindness, and purpose – where people feel supported to do their best work and actually enjoy the ride.
Why the name staXscale?
The capital X marks the intersection where technology and humanity meet; the sweet spot between precision and personality. It’s also subtly a “greater than” sign and “less than” sign intersecting (which every coder already spotted). The X really is a reminder that while our infrastructure runs on the latest cloud tech, our approach is unmistakably human.
Our brand voice reflects that balance. We’re straightforward, a little defiant, and wholly allergic to fluff. We don’t posture, we don’t over-promise, and we never hide behind jargon. staXscale was built by people who’ve been burned by impersonal giants and decided to build something better – hosting with backbone and empathy!
In short: smart tech, real people, zero BS.
staXscale powered by Google Cloud
We provide cutting-edge managed cloud hosting that’s fast, reliable, and built for the future. Our mission is to give every client (from solopreneurs to enterprise brands) a clear, powerful, and AI-ready platform they can trust to scale without limits. Google, Cloudflare, WordPress, and other marks are properties of their respective owners; staXscale is independent and unaffiliated. © staXscale, 2026. All rights reserved.